We & Co

App Design, Identity, UI/UX. Work done while at Helms Workshop.

We & Co was a social iOS app developed to encourage patrons to honor good service they received while shopping and dining out. At its core its purpose was to augment the personal moments we share to the broader digital community to encourage more gratitude by employees and patrons alike.

We wanted to bring a warmth and familiarity to the digital experience, so a warmer color palette and textures provided much of the visual language. Bold typography draws upon vintage commercial signage to tie back to the businesses this app served.

My role included initial identity development, illustration, working closely with the client and developers to build out wireframes for each scenario of the user’s experience as well create a complete component library of assets.